We’re halfway through 2025, and Dulux Heritage is making serious waves in the Irish market. Their latest campaign is all about visibility, relevance, and giving customers a reason to choose Dulux Heritage. “It’s a Feeling You Can Trust”.
Their recent collaboration with influencer Jodie Wood is connecting with homeowners in a real way, showing how Dulux Heritage colours work in her home. It’s authentic, emotive and driving strong engagement across digital and social platforms.
They’ve backed this up with a national media plan that puts Dulux Heritage in front of the right audience. You’ll have seen Dulux Heritage in the Irish Times, Gloss Magazine, Irish Examiner, and Sunday Independent, titles that speak directly to design-aware consumers. With targeted digital and social investment running alongside, they’re making sure the brand stays top of mind when it matters most.
Looking ahead, new creative assets, influencer partnerships and the Ideal Home Show are on the way, all designed to keep the momentum going and support conversion in-store and online.
