Dulux returns to screens from March 30th with a fresh
Masterbrand campaign designed to inspire a new generation of decorators. Running across TV, broadcaster video on demand, YouTube and social channels, the campaign heroes the much loved Dulux Dog, whose playful character helps highlight the transformative power of colour in the home. This high reach activity is expected to drive strong consumer interest and increase footfall as shoppers look for trusted paint solutions that bring personality to their space.
Alongside the campaign, Dulux are introducing three new interior shades – White Mist, Just Walnut and Pocket Stone. This curated range of warm, modern neutrals offers customers simple, stylish choices suitable for any room. Available in both matt and soft sheen finishes, these colours are designed to help retailers meet the growing demand for calming, versatile palettes that support everyday living.
In addition, Dulux Heritage continues as proud sponsor of The Great House Revival on RTÉ One. Featuring homeowners breathing new life into forgotten buildings, the series champions craft, design and restoration – aligning perfectly with the Dulux Heritage palette of 112 timeless colours. This partnership is a powerful driver of brand credibility and inspiration, encouraging shoppers to choose premium finishes for their home. For more information contact your local sales representative.
