Bluestone Sales & Distribution Ltd are delighted to announce the recent appointment of Ian Collins as their new Sales Director of Electrical.
Ian will be responsible for growing sales in their electrical division with their Swan and Severin brands. Swan is a well-recognised and reliable brand of household appliances since Severin has a strong German heritage and has been in appliance manufacturing for 132 years.
Ian has over 25 years’ experience in the consumer electronics industry having worked with major international brands. He was Commercial Director of Beko Ireland up to December 2022 having been in that role for almost 10 years. Before that he was country manager for Korean TV giant LG electronics. He also worked in key senior sales roles in JVC Ireland and Pioneer. Ian has a strong marketing and PR background and hopes to help retailers grow the SDA (small domestic appliance) offering in their stores. “I’m looking forward to working with an incredible team and contributing to the company’s growth and innovation.
I have started to meet with hardware and building materials retailers already to identify opportunities to mutually grow their small electrical appliance business. We are working on a marketing & PR plan to drive consumers instore to seek out our brands’’ said Ian.
Ian has a passion for the circular economy having been very instrumental in helping to create the first Government recognised course for appliance repair technicians since the 1980s. Bluestone are looking forward to continued growth in 2025 with their electrical brands spearheaded by Ian.
Ian can be contacted on 086 1534764 / icollins@bluestone.ie
