BRITA is passionate about reducing single use plastic, keeping our oceans clean and helping the environment. They are committed to creating a positive and sustainable impact in the world of water. They do this through the products they distribute, their recycling initiatives, sponsorships, and presence at events.
Products
BRITA distribute products including the BRITA Eco Jugs which are made of 60% bio-based materials, and the BRITA Glass Jug which is made of 60% recycled glass and 100% bio-based plastic. These bio-based plastics are made from renewable, biological sources including crops and plants.
Cartridges
BRITA offer a recycling service to users of BRITA household water filters where they can return their used filter cartridges by freepost to Bluestone Sales & Distribution Ltd.
BRITA have also placed recycling bins in stores around the country for customers to return their used filters locally. The used filters collected from these services are then returned to BRITA headquarters for recycling.
Seal Rescue Ireland
BRITA proudly sponsor and collaborate with Seal Rescue Ireland in Wexford to help fight against the damage that single use plastic does to the planet. This includes sponsoring their rehab pools which help to rehabilitate seals found in distress around the coast of Ireland.
In May 2022 BRITA teamed up with Seal Rescue Ireland and the Courtown Community Council to organise the Plastic Free Town initiative. This initiative was organised to reduce the consumption of single use plastic to fight against the damage that this does to Irish coastal towns.
BRITA challenged the residents of Courtown to reject single use plastic water bottles in favour of a more eco-friendly, sustainable solution. To assist in this innovative project, they gifted free BRITA jugs to the local community at Courtown Harbour.
Reforest Nation
BRITA are proud partners of Reforest Nation whose mission is to restore biodiversity and fight climate change through native Irish forest tree planting. They have also worked with Trim Tidy Towns in their tree planting initiative.
Events
In September 2024 BRITA provided a water station at the Royal Meath Show for patrons to fill up their reusable water bottles or get a paper cup of filtered water to highlight the importance of reducing plastic bottle waste. They also sponsored Trim Camogie team in their collection of the plastic bottles left in the field after the event.
If you are interested in providing a BRITA cartridge recycling point in your store, please contact info@bluestone.ie or call 046 948 3100.
End users can send used cartridges to Bluestone Sales & Distribution Ltd. in Trim, Co. Meath using the freepost address: FREEPOST LICENCE FAU V92, Bluestone Sales & Distribution Ltd, 26 Oaktree Business Park, Trim, Co. Meath, C15 HK40.
