Customer shopping habits have been shifting for some time, but the past 18 months have really expedited the pace of change. Recent research in the UK* suggests that over the past year, 46% of consumers have shopped online for a product they would previously have bought in store. The convenience that eCommerce provides is here to stay, and it’s up to your business to make sure you have a platform that is up to the task.
Kerridge Commercial Systems (KCS) has expanded its offering, by providing leading ERP solutions, and also a range of eCommerce platforms that are fully integrated with its software. Many businesses are already reaping the benefits of B2B and B2C online trading by using these platforms, as are their own customers.
Getting online is easier than you think
Setting up an eCommerce website is often much quicker and easier than you might believe. Full integration with your ERP is a good start, not least because relevant details will be pulled through directly from your software solution. This eliminates some of the manual effort needed to maintain your portal, and ensures your customers always have access to the latest information.
Giles Greenslade, Business Development Director for eCommerce at KCS, said: “Many people are surprised at just how much automation there is with our websites. The core software is constantly being updated and written with the best SEO practice in mind; we have a clear roadmap of where we are going and have built ERP in the industries that are most relevant to our customers.”
Outperform the competition with your eCommerce website
One of the biggest advantages of an eCommerce platform is that it opens up your business to customers 24/7. In an age where having a website is getting to be very much the norm rather than exception, it has become a necessary tool for staying competitive in a challenging market.
Discover eCommerce solutions from KCS
With a diverse range of eCommerce solutions, KCS are perfectly placed to help you with the next stage of your digital transformation. Get in touch today to see how they can get you trading online, quickly and easily. Kerridge look forward to welcoming you to their Stand J16 at The Hardware Show in February at Citywest.
*NatWest – New trends in online shopping (natwestbusinesshub.com)