Paint and Décor: Paint trends promise colourful year

Dulux Ireland is one of this country’s oldest manufacturing companies, with deep Irish roots and heritage dating back to 1885 with the creation of the old Shandon works factory in Cork by the Harrington Family. Today, the Irish business has operations in Cork and Dublin, handling the manufacturing and marketing of a range of brands including Dulux, Dulux Weathershield, Dulux Trade, Signature Collection, Moda, Polycell, Cuprinol and Hammerite.

Moda

We all aspire to having beautiful homes but creating a complete interior design look – especially coordinating colour – can be a little challenging. Too much colour choice can overwhelm even the most stylish and colour confident. Moda has been created by Dulux to make this creative task easier by presenting five curated capsule paint collections, each especially chosen to create a styled finished look. Described as ‘interior style in a colour card’, each Moda palette has been curated using a family of five colours, some of which are statement, some neutral, but all of which work beautifully together. Moda is a luxurious matt paint that uses specially blended clays to deliver beautiful depth of colour.

Dulux EasyCare – Stain Repellent Technology

Easycare’s durable, stain repellent technology delivers a 50-times-tougher formulation, so that your walls are washable no matter what the children get up to. The clever formulation means spills simply bead off the surface and stains such as tea and coffee are easy to wash away without damaging the paint on the wall.

Dulux have just relaunched their Easycare Satinwood range with a new can design highlighting the great product attributes of toughness and ‘washability’. Five new beautiful and tough colours have been introduced to the range – ideal for painting interior wood and metal such as doors, skirting, kitchen cupboards, etc. The new 2018 colour card outlines some great hints and tips on how to use these colours and create beautiful colour schemes for your room.

Visualizer

The ‘Dulux Visualizer app’ helps consumers overcome the challenge of choosing colour for their homes. With over nine million downloads worldwide including over 285,000 in the Rep. of Ireland, the Dulux Visualizer leads the way in transformational digital innovation. Anyone with a smartphone or tablet device can get inspiration and a clear visualization of what any colour will look like on the walls of their own home. The Dulux Visualizer App can be downloaded for free through the App Store or Google Play.

Trade

Dulux Ireland are also committed to delivering quality products, service and expertise to Trade Professionals. The Dulux Trade product range provides a comprehensive trade range of everyday and specialist paint finishes that professionals can always rely on.

Dulux Trade Diamond Matt, Ireland’s No. 1 product for both commercial and residential specification, delivers excellent performance and application properties with superior coverage rates that will save decorators time and money. The Dulux Trade range continues to be recognised by the RIAI (Royal Institute of Architects Ireland) with awards for products including, Dulux Trade Diamond Eggshell (Best Interior Design Product 2016) and Dulux Trade Cladshield (Best Renewable Product 2016).

With a focus on professionals, Dulux Trade has rolled out the first direct loyalty programme in the market, “Dulux Trade Points”. The loyalty programme rewards and recognises professionals at every level and is available in participating stores nationwide.

For more inspiration on using Dulux paints visit www.dulux.ie.

 


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